This invention describes a smart system for recommending products in an online store. It uses a special AI, like a large language model, to build and manage a "knowledge graph" – essentially a map of products and how they relate to each other. When you look at a product, the system uses this map to find other related products, then ranks them to show you the best ones, specifically focusing on individual product instances with their unique features.
Why it matters: Filed when generative AI was emerging, the capabilities of large language models for knowledge graph generation and complex relationship inference have significantly matured and become more accessible since 2023. This makes the core AI engine more powerful and efficient to implement today.
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