This invention describes a software system that predicts how likely a car dealership is to sell a specific item, like a car or an accessory, to a particular customer. It gathers information about the customer's needs, past behavior, and demographics, combines it with the dealership's sales data and details from car deals, and then uses an artificial intelligence model to calculate a probability score. The claims narrow this to a specific computer system using AI and dealer management data to generate these predictions.
Why it matters: Filed when AI was less mature, the significant advancements in machine learning and cloud computing since 2015 make building and deploying such a predictive system far more powerful and accessible today. The ability to effectively tune AI models for specific business outcomes has also greatly improved.
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